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Threaded London

Client

Threaded London

Service

Shopify Design

Year

2026

A full brand and website redesign for a luxury embroidery house, rebuilt to reflect the quality of their craft and the calibre of clients they work with.

clients request

Threaded London came to us with an established client list, including ASOS, H&M, Puma and Caudalie, but a website that didn't reflect the quality of their work. Their didn't do justice to their bespoke, hand-finished embroidery or their standing with nationwide brands.

Solution

We rebuilt their brand identity and Shopify store from the ground up, developing a refined visual language, elevated typography and considered layout that felt as hand-finished as the embroidery itself. The result is a site that finally matches their reputation, giving existing and prospective brand partners real confidence in who they're working with.

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Wellington House, Cambridge

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Wellington House, Cambridge

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Wellington House, Cambridge